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E-Business 101: A Ten-Part Series

Do you have a hot new idea or must-have product? Are you ready to take the dive and start your own e-business? While not overnight, thousands of e-business start-ups have become massive success stories in the past few years. The Internet is a prime entrepreneurial environment, fostering creativity.

But even Google, Amazon, MySpace, Flickr and NetFlix had to start somewhere, and that somewhere is probably just where you are right now.

. It’s one thing to dream, and another to finally act on those dreams. Most entrepreneurs find that starting a web business can be daunting. Where do you start? How do you get the word out? Where can you acquire funding? “The first three years are the most trying,” states one entrepreneur. “Not only are you faced with planning along with heavy sales and marketing efforts just to get your name out, but you often lack a sustainable budget to do so.” Patience and planning are the key to surviving your first three years – and beyond.
In our ten-week series, we’ll explore the basics of starting an online business, show you the key steps to take and challenges to consider.
This informative series includes:
A Brief Introduction
Determining Your Brand and Niche
Defining Your Audience
Developing a Sales, Marketing and Business Plan
Setting Your Business Structure
Creating a Realistic Budget
Finding Funding
Finding People
Planning and Building Your Online Storefront
Launching Your Plan and Building Momentum
E-Commerce Recap

Whether you’ve dreamed of working from home, being your own boss, setting your own hours, becoming one of the many eBay entrepreneurial success stories or simply promoting a remarkable idea, the next few weeks are certain to bring valuable insight. Stay tuned and leave your inhibitions at the door.

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